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Writer's pictureKatja Wittneben

Nature's Path: Our Journey as Owners of Natura Africa


Natura Africa's owners on a dune

Welcome to our blog, where we invite you to join us on an incredible journey of passion, adventure, and a deep love for nature. We are Katja and Martin Wittneben, the proud owners of Natura Africa, a company born out of our shared dedication to applied biology and our desire to make a lasting impact on Namibia's people and its extraordinary wildlife.

Our story began in Bremen, Germany, where we first crossed paths while studying Biology. It was a fateful meeting that would shape the course of our lives forever. Martin, a botanist with an unyielding fascination for the diverse flora of his native Namibia, and Katja, an ecology enthusiast eager to explore the intricate connections between organisms and their environment.


Namibia, a land of breathtaking beauty and unparalleled natural wonders, beckoned to us. Determined to follow our hearts and create a tangible difference, we embarked on a life-changing adventure together. Leaving behind the sterile confines of a laboratory, we sought to bring the principles of applied biology to life and give nature the value it deserved.

Our journey in Namibia began with oyster cultivation in the scenic Walvis Bay. We marveled at the sheer abundance of marine life and realized the potential to create sustainable seafood options for both locals and visitors. This realization led us to establish a seafood and delicacy shop, along with a restaurant that would showcase the incredible flavors of Namibian cuisine.


But our ambitions did not stop there. In 2013, we took a leap of faith and delved into the world of natural cosmetics. Inspired by the raw materials that nature had to offer, we began producing our very own line of products, carefully crafted with love and a deep respect for the environment. The response was overwhelming, and it became clear to us that we had found our calling.


In 2018, we made the bold decision to dedicate ourselves fully to Natura Africa. It was a turning point, a commitment to a future filled with boundless possibilities. With our hearts set on harnessing the power of nature's gifts, we dove headfirst into expanding our range of natural cosmetic products. Each item was meticulously created, ensuring that every ingredient had a purpose, benefiting both our customers and the environment.


Natura Africa's first shop

As much as we are captivated by our work, we also cherish the simple pleasures in life. We adore traveling and camping, taking in the wonders of nature with our two wonderful boys. Exploring Namibia's diverse landscapes, from its rugged deserts to its lush national parks, fuels our inspiration and deepens our connection to this remarkable land we call home.

Our blog will take you on a journey through the essence of Natura Africa. From the origins of our products to the profound impact we strive to make, we'll share insights, stories, and practical tips for living harmoniously with nature. Join us as we explore the wonders of Namibia, celebrate its people, and embark on an adventure that honors our shared commitment to nature conservation and sustainable living.


Together, let's unlock the secrets of this awe-inspiring continent, and together, let's create a brighter future—one where nature is cherished, valued, and protected for generations to come.

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